Creative & Strategic Branding Solutions

Redefining What It Means To Brand

I've been building brands and websites for over 17 years. I've been in the industry long enough to know what works, yet what also only works temporarily. Creating timeless brands doesn't come from cutting corners, logo templates, or overnight services.

Straightforward Solutions Designed To
  • Establish your brand as an industry leader
  • Use systems that create customer recognition
  • Personify what makes your brand special
  • Guide you to clarity within your business
  • Identify weak branding and transform it
  • Give your brand a foundation it can grow with
  • Turn spectators into forever loyal customers
  • Speak directly to your target audience

Logo & Brand Identity

The Essential Brand System

Put into place a brand system that allows you to communicate and build relationships with potential customers. This empowers your business to make an impact while gaining credibility, increasing profits, growing brand recognition, and earning devoted customers.

The Essential Brand System Package Includes:

  • Logo & Submark
  • Visual Assets & Tools
  • Brand Style Guidelines
  • Color, Typography, & Tone Direction
  • Strategy Meeting & Action Plan

This solution is perfect if your brand's visuals aren't gaining customers’ trust, don't resonate with your business or brand story, aren't clear who they're speaking to, appear outdated or unprofessional, or are ready to stand out from your competition.

Learn More About The Essential Brand System Package
The Essential Brand System Service by Garett Southerton of Garett®, Creative Brand Strategist in Long Island, NY
Website Platform Service by Garett Southerton of Garett®, Creative Brand Strategist in Long Island, NY

Website Development

Website Platform

Your website is an online platform that should work for you by helping new people discover your business through search engines, converting those visitors into customers, handling the sales process for you, and evoke emotions in your customers that turn them into brand fanatics.

Web Includes:

  • Website Optimized For Modern Devices & Google
  • Email Marketing Setup & Lead Capture
  • Strategy Session & Launch Plan
  • Recorded 1-on-1 Training Session

This solution is perfect if your website doesn't drive organic traffic, isn't funneling traffic into sales, doesn't convey your story to customers, looks DIY, is keeping you buy all day, or isn't working for your business.

Learn More About Website Development

1-on-1 Coaching

Strategy Sessions

Pull back the curtains so we can dissect a specific part of your brand to identify what's working, what isn't, how we can use what makes your brand special to make an impact, and the actions needed to meet your goals.

Pick From These Topics:

  • Branding & Brand Strategy
  • Website Strategy & Design
  • Social Media & Marketing
  • Customer Journey & Funnels
  • Turning an Idea Into a Business

This solution is perfect if you need help finding clarity within your brand, going from idea to brand, marketing without feeling sleazy, setting paths for goals, or figuring out why your brand is struggling in certain areas.

Learn More About Strategy Sessions
Strategy Sessions Service by Garett Southerton of Garett®, Creative Brand Strategist in Long Island, NY

Your brand is unique, so it needs a unparalleled process

Remarkable branding isn't like a t-shirt you order online to arrive the next day, it's a bespoke suit designed to fit the shape of only your business.

This is where my IDEA process comes in. A straightforward process I use to determine where your brand currently is at, what it takes to get to your goals, and how we're going to achieve it working together.

  • 1. Identify
    The journey starts with identifying your brand. The difficulties, the solutions, what makes your brand special, what goals we're trying to accomplish, how we're going to crush them, and the big why that'll power your brand.

    We typically do this over a call or two and a workbook. If we have an upcoming coaching session, you'll get a short questionnaire instead.
  • 2. Discover
    Once we've identified where to go, I dig into research mode to discover how we'll get there. I assess the competitive landscape and our advantages, what challenges lay ahead, and put together a plan of attack to give your business the brand it deserves.

    For branding projects, this may include moodboards, concepts, or sketches. For websites, this may include wireframes or a list of tools. For coaching, these are topics we'll discuss on our call.
  • 3. Execute / Engage
    Using the data that we've identified and discovered, I will put it all together and create the platform that best helps you reach your goals.

    During this time is when I'll work on and complete your brand identity and system, website, and any other projects we've planned to accomplish. For coaching, this will be our session meeting.
  • 4. Achieve
    I don't believe a project ends just because your branding visuals or website is built or our coaching session is finished. Now that your new platform works for your business, it's important to know how to use it.

    For branding and website projects, this is a meeting where we go over the project and discuss actionable items for launch and future success. For coaching, this is how I like to wrap up a session.

Make Your Business Unforgettable

Attract loyal customers, grow brand recognition, and use your business to make an impact by implementing systems and platforms that work for your business to develop relationships with your customers.

Build Your Brand