Articles About Branding

This collection of articles contains my advice, tips, opinions, and strategies on branding from visuals and websites to strategy.

7 Creative 404 Pages & The Best Practices For Yours

Almost any chance you get to show off your brand’s personality while creating a memorable experience is a win. With some creativity and strategy, you can stand out from your competitors and take advantage of one of the most underutilized pages on a website – 404 pages – to turn potentially frustrated visitors into loyal fanatics.